Nakeisha Turner Resume

Nakeisha Turner
msturner04@gmail.com

Qualifications summary
Marketing and Communications professional seeking a position in a fast-paced company.3 years combined successful experience in marketing, public relations and promotional roles and 5 years combined administrative experience. Skilled in working independently and also as an enthusiastic team player. Exceptional communication and interpersonal skills as well as demonstrated ability to maintain schedules; multi-task oriented, Experienced in Microsoft Office programs, Adobe Photoshop. Fluent with the Internet, PC’s
PROFESSIONAL SKILLS AND ABILITIES

Marketing/ Public Relations Skills
•    Designed, developed and implemented marketing and sales campaigns, fundraisers, merchant performance incentive programs and contests including community coupon book, and “Hair-Do for 2” campaign
•    Evaluated target markets of a major shopping center undergoing $22 million renovation and proposed marketing strategies to bring in new customers
•    Revised website content and  lay-out to include additional store advertisements resulting in increased mall website traffic from 1200/month visits to 3000+ visits
•    Researched and developed of  5-year marketing plan
•    Coordinated the launch of school-based incentive program to drive mall traffic
•    Analyzed sales figures and coordinated initiatives to support tenant development
•    Created a specialty leasing marketing and operational guide for tenants
Writing/Communication Skills
•    Established and improved merchant communications through creation of merchant newsletter
•    Contacted leads and conducted initial follow-ups on specialty leasing prospect resulting in successfully converted 35% of leasing leads to new tenant applicants
•    Coordinated attendance and represented salon at trade shows and special events including Bronner Bros Hair Show and Brooklyn Fashion Week
•    Served as mall representative and liaison at community functions and business meetings in which mall was a partner
•    Created article concepts, researched facts, and edited articles for local community-based publications
•    Developed and maintained content of store blog website to update customers on current promotions
Management/Training/Organizational Skills
•    Managed daily activities of own event planning business including renting/purchasing equipment and supplies, hiring assistants, budgeting, payroll
•    Reduced production time by 25% through management of all phases of direct mail projects through vendor selection, print operations and coordination of mailing process.
•    Rent Roll and Yardi property management software proficiency
•    Formulated procedure manuals for Sales and Marketing departments; developed supplemental new sales associate selling manual now used in training
Event /Meeting Planning
•    Developed event concepts and proposals for clients including, floor layouts program timelines
•    Calculated estimated event budgets to present to potential clients and/or management personnel
•    Coordinated vendor selection and set-up for catering, fixtures, audio/visual equipment etc.

PROFESSIONAL SKILLS AND ABILITIES

Assistant Manager; DTLR/Levtran Enterprises; Baltimore,MD; August 2008-present
Marketing/PR Specialist; M Salon and Spa; Baltimore, MD; October 2006-April 2009
Staff writer; The Northwest Voice; Baltimore, MD; May 2007-Present
Freelance Event Specialist; Noelle-Elaine Media, Various Locations; May 2003- Present
Marketing Assistant/Business Development Administrative Assistant; General Growth Properties; April 2007-February 2008
Account Associate (Intern); Warschawski; Mt. Washington, MD November 2006-February 2007
Client Services Representative; T Rowe Price; Owings Mills, MD; March2006-August-2006
Leasing Consultant; Morgan Properties Baltimore, MD July 2005-February 2006
EDUCATION

B.S., Business Administration, 2007
Fisk University